Data Breach Notifications

Entity Information

  • Type of Organization: Other Commercial
  • Entity Name: Profitero LLC
  • Street Address: 33 Arch Street
  • City: Boston
  • State, or Country if outside the US: Massachusetts
  • Zip Code: 02110

Submitted By

  • Name: Megan Kayo
  • Title: Of Counsel
  • Firm name (if different than entity): Wilson Sonsini Goodrich & Rosati
  • Telephone Number: 415-947-2015
  • Email Address: mkayo@wsgr.com
  • Relationship to entity whose information was compromised: Counsel

Breach Information

  • Total number of persons affected (including residents): 247
  • Total number of Maine residents affected: 1
  • If the number of Maine residents exceeds 1,000, have the consumer reporting agencies been notified:
  • Date(s) Breach Occured: 04/22/2022
  • Date Breach Discovered: 05/02/2022
  • Description of the Breach:
    • External system breach (hacking)
  • Information Acquired - Name or other personal identifier in combination with: Social Security Number

Notification and Protection Services

  • Type of Notification: Written
  • Date(s) of consumer notification: 05/12/2022
  • Copy of notice to affected Maine residents: Profitero - US Individual Notification.docx
  • Date of any previous (within 12 months) breach notifications:
  • Were identity theft protection services offered: Yes
  • If yes, please provide the duration, the provider of the service and a brief description of the service: 24 months of Experian IdentityWorks subscription