Data Breach Notifications

Entity Information

  • Type of Organization: Other Commercial
  • Entity Name: Sterling Valley Systems d/b/a Inntopia
  • Street Address: 782 Mountain Road
  • City: Stowe
  • State, or Country if outside the US: Vermont
  • Zip Code: 05672

Submitted By

  • Name: Trevor Crist
  • Title: CEO
  • Firm name (if different than entity):
  • Telephone Number: 802-760-6402
  • Email Address: tcrist@inntopia.com
  • Relationship to entity whose information was compromised: Employee

Breach Information

  • Total number of persons affected (including residents): 68,635
  • Total number of Maine residents affected: 329
  • If the number of Maine residents exceeds 1,000, have the consumer reporting agencies been notified:
  • Date(s) Breach Occured: 10/9/2021 – 02/18/2022
  • Date Breach Discovered: 03/02/2022
  • Description of the Breach:
    • External system breach (hacking)
  • Information Acquired - Name or other personal identifier in combination with: Financial Account Number or Credit/Debit Card Number (in combination with security code, access code, password or PIN for the account)

Notification and Protection Services

  • Type of Notification: Written
  • Date(s) of consumer notification: 04/05/2022; 04/12/2022; 04/21/2022; 05/23/2022
  • Copy of notice to affected Maine residents: Supplemental Notice of Data Event - Inntopia - ME.pdf
  • Date of any previous (within 12 months) breach notifications:
  • Were identity theft protection services offered: Yes
  • If yes, please provide the duration, the provider of the service and a brief description of the service: 12 months, Experian, Single bureau monitoring, ID theft insurance, and restoration services.