Data Breach Notifications

Entity Information

  • Type of Organization: Other Commercial
  • Entity Name: Asbury Automotive Group
  • Street Address: 2905 Premiere Parkway, Suite 300
  • City: Duluth
  • State, or Country if outside the US: GA
  • Zip Code: 30097

Submitted By

  • Name: Craig A Hoffman
  • Title: Partner
  • Firm name (if different than entity): Baker & Hostetler LLP
  • Telephone Number: 513-929-3491
  • Email Address:
  • Relationship to entity whose information was compromised: Outside Counsel

Breach Information

  • Total number of persons affected (including residents): -
  • Total number of Maine residents affected: 2
  • If the number of Maine residents exceeds 1,000, have the consumer reporting agencies been notified: No
  • Date(s) Breach Occured: 12/25/2023
  • Date Breach Discovered: 03/25/2024
  • Description of the Breach:
    • External system breach (hacking)
  • Information Acquired - Name or other personal identifier in combination with: Driver's License Number or Non-Driver Identification Card Number

Notification and Protection Services

  • Type of Notification: Written
  • Date(s) of consumer notification: 04/24/2024
  • Copy of notice to affected Maine residents: Asbury - Maine Attachment.pdf
  • Date of any previous (within 12 months) breach notifications: N/A
  • Were identity theft protection services offered: Yes
  • If yes, please provide the duration, the provider of the service and a brief description of the service: One year, Identity Defense, Credit monitoring and identity theft protection services.