Data Breach Notifications

Entity Information

  • Type of Organization: Other Commercial
  • Entity Name: PepsiCo, Inc.
  • Street Address: 700 Anderson Hill Road
  • City: Purchase
  • State, or Country if outside the US: NY
  • Zip Code: 10577

Submitted By

  • Name: Ashden Fein
  • Title: Partner
  • Firm name (if different than entity): Covington & Burling LLP
  • Telephone Number: (202) 662-5116
  • Email Address: afein@cov.com
  • Relationship to entity whose information was compromised: Legal Counsel

Breach Information

  • Total number of persons affected (including residents): 949
  • Total number of Maine residents affected: 1
  • If the number of Maine residents exceeds 1,000, have the consumer reporting agencies been notified:
  • Date(s) Breach Occured: 02/24/2021 - 03/04/2021
  • Date Breach Discovered: 03/04/2021
  • Description of the Breach:
    • External system breach (hacking)
  • Information Acquired - Name or other personal identifier in combination with: Driver's License Number or Non-Driver Identification Card Number

Notification and Protection Services

  • Type of Notification: Written
  • Date(s) of consumer notification: 10/07/2022
  • Copy of notice to affected Maine residents: Data Subject Notification Letter (PepsiCo 10-7-22).pdf
  • Date of any previous (within 12 months) breach notifications:
  • Were identity theft protection services offered: Yes
  • If yes, please provide the duration, the provider of the service and a brief description of the service: IDX credit monitoring and identity protection services for a duration of 24 months.