Data Breach Notifications

Entity Information

  • Type of Organization: Other Commercial
  • Entity Name: King Arthur Baking Company, Inc.
  • Street Address: 62 Fogg Farm Road
  • City: White River Junction
  • State, or Country if outside the US: VT
  • Zip Code: 05001

Submitted By

  • Name: Karen Colberg
  • Title: Chief Executive Officer
  • Firm name (if different than entity):
  • Telephone Number: 1 (802) 299-2240 Ext. 200
  • Email Address: smctac0001@gmail.com
  • Relationship to entity whose information was compromised: Chief Executive Officer

Breach Information

  • Total number of persons affected (including residents): 828
  • Total number of Maine residents affected: 5
  • If the number of Maine residents exceeds 1,000, have the consumer reporting agencies been notified: No
  • Date(s) Breach Occured: 06/23/2023
  • Date Breach Discovered: 07/11/2023
  • Description of the Breach:
    • External system breach (hacking)
  • Information Acquired - Name or other personal identifier in combination with: Social Security Number

Notification and Protection Services

  • Type of Notification: Written
  • Date(s) of consumer notification: 07/20/2023
  • Copy of notice to affected Maine residents: King Arthur Baking - Notice of Data Event - ME.pdf
  • Date of any previous (within 12 months) breach notifications:
  • Were identity theft protection services offered: Yes
  • If yes, please provide the duration, the provider of the service and a brief description of the service: 24 months of credit monitoring and identity restoration services through Experian.